Start here
What is SourceMedium?
Quick orientation and pointers to the most-used sections.
Getting Started Checklist
Implementation steps and what to validate early.
How your data flows
How SourceMedium ingests, standardizes, and publishes outputs.
Working with the SM team
Support channels, request patterns, and what to include in questions.
AI Analyst
AI Analyst
Ask questions about your data in plain English. Get answers with charts and SQL — all within Slack.
Example Questions
See what you can ask across orders, customers, marketing, and more.
Choose your path
Ecommerce operators
Dashboards, executive metrics, and common analysis entry points.
Growth & marketing teams
Attribution context, reconciliation, and tracking quality.
Data & analytics teams
Table schemas, naming conventions, and warehouse-ready outputs.
Understand your data
Data Health
Check if your data is fresh, available, and ready for analysis.
Attribution Health
Diagnose and improve tracking coverage for marketing attribution.
UTM Setup
Tag links correctly for reliable last-click attribution.
Attribution Source Hierarchy
How SourceMedium selects the winning source when multiple exist.
Core sections
Connect Your Data
Supported integrations, setup guides, and what to do when an integration isn’t available.
Configuration Sheet
Targets, channel mapping, marketing costs, and non-integrated sales.
Data Transformations
How SourceMedium cleans and enriches data before activation.
Order Segmentation
Sales channel and order type classification for reporting.
Reference
Metrics
Metric definitions and formulas.
Dimensions
Dimension definitions and how to interpret them.
Table Schemas
Warehouse table documentation for
sm_transformed_v2.SQL Query Library
Copy-paste SQL templates for common analyses in BigQuery.
Help & support
FAQs
Common questions across dashboards, data, and account management.
Glossary
Canonical terms and definitions.
Contact Support
Reach us via Slack or support@sourcemedium.com.
Advanced
Multi-Touch Attribution
MTA concepts and how to interpret outputs.
MTA FAQs
Common questions and interpretation guidance.